Ford's CEO on EVs and Driving Into the Future
Explore the future of vehicle technology with Ford's CEO Jim Farley, discussing how drivers' needs are reshaping expectations for cars and trucks in the evolving automotive landscape.
How to Turn the Tables on Food Waste
Discover innovative solutions and practical tips to combat food waste, reduce environmental impact, and save money through expert insights on sustainable food practices.
Energy Demand - Part I: Basic Concepts in Economics
Explore fundamental economic concepts related to energy demand, laying the groundwork for understanding market dynamics and consumption patterns.
Multinomial Regression Model: Logit and Conditional Logit Models - Part 4
Explore multinomial regression models, including logit and conditional logit, to analyze choice-specific data and interpret relative probabilities in econometric contexts.
Impact of Climate Change Policies: Behavioral Insights
Explore behavioral insights on climate change policies, focusing on carbon markets and dynamic electricity pricing. Understand economic impacts and consumer responses to environmental initiatives.
Solving a Pricing Problem Under Irrational Behavior
Explore behavioral models accounting for irrational customer choices in pricing problems, challenging traditional microeconomic assumptions.
Strategic Pricing and Investment in Environmental Quality - Incumbent vs. Greenwasher Entrant
Explore strategic pricing and environmental quality investment in a two-stage game, analyzing greenwashing's impact on firm strategies, consumer behavior, and market dynamics.
How Brands Manipulate You With Great Design
Explore how brands use design to influence consumer behavior, from visual signaling to emotional manipulation, and learn to recognize and resist these tactics in everyday life.
Live Selling: The Future of Retail - Strategies and Opportunities
Explore the booming world of live selling, its $25B market potential, and how to leverage this technology to boost sales. Learn about platforms, roles, and strategies for successful live commerce.
Frenemies: The Epic Disruption of the Ad Business
Explore the disruption of the $2 trillion advertising industry with Ken Auletta's "Frenemies," examining key players, technological shifts, and the future of media in the digital age.
Can Consumers Help Rewrite the Recipe for Big Food?
Exploring the impact of changing consumer demands on traditional food companies and their strategies to adapt in a shifting culinary landscape.
Building Habit-Forming Products Ethically - Keynote on User Engagement
Explore the psychology behind habit-forming products and learn ethical techniques to increase user engagement with insights from bestselling author Nir Eyal.
The Future of Mobile - Web Summit 2014
Explore the future of mobile technology with industry experts discussing trends, innovations, and potential impacts on marketing and business strategies.
What Millennials Want - Marketing Strategies for the Digital Generation
Explore insights on millennial brand preferences, featuring discussions on media representation, brand credibility, innovation, and effective marketing strategies for the digital age.
The Modern Day Retailer and the Death of Clothing
Experts discuss the impact of technology on fashion retail, exploring online trends, traditional shopping, and the future of stores in the digital age.
Beer and Big Data: A Beginner's Guide to Digital Marketing with Heineken
Explore how Heineken leverages data and mobile-first strategies to adapt to changing consumer habits and digital trends in the brewing industry.
Advertising State of the Nation - 2015 Industry Insights
Explore the current landscape and key challenges in advertising with industry experts, offering insights into trends and strategies shaping the field in 2015.
Brand Commerce in the Digital Era - Challenges and Opportunities
Explore the rapidly evolving Brand Commerce landscape with insights from Clarins, Isobar, and eCommera on challenges, consumer expectations, and opportunities in this dynamic field.
Where's Social Content Going - Driving Brand Strategy with Social Media Data
Explore the future of social content with insights on data-driven strategies, deep social connections, and effective brand building in the digital age.
Designing the Brands of 2050 - Future Brand Evolution and Predictions
Explore brand evolution and future predictions with insights for creative professionals, marketers, and brand owners on shaping successful brands for 2050 and beyond.
How to Use Profit to Make the World Better
Explore the concept of "Profit for Good" and how redirecting corporate profits towards solving global issues can create a more impactful and purposeful business model.