Building Smart Messaging Systems with Google Cloud Messaging
Explore efficient app-user communication using Google Cloud Messaging. Learn to build smart messaging systems that optimize battery life, bandwidth, and device targeting for Android applications.
Smarter Player Engagement - Strategies for Long-Term Success on Google Play
Discover strategies for long-term player retention and engagement using the Play platform, as demonstrated by successful game developers.
Boost Engagement with Smarter Interactions - Android Developer Features
Discover new Android features to enhance user engagement through targeted notifications, multi-screen interactions, and integration with wearables, TV, and IoT devices.
Bridging the Gap - Games Approaches to Engagement and Monetization
Learn game developer strategies for tying user engagement to monetization, and how to apply these principles to enhance your app's growth and sustainability.
New and Advanced Google Play Tools for Developers - Indie Developer Day 2018
Discover key Play Console features for game development, from pre-launch testing to post-launch growth and engagement strategies.
Driving Buyer Behavior with IAP and Subscriptions - KPI Guide for Google Play Apps and Games
Explore key monetization metrics for Google Play apps, including buyer conversion, revenue per user, and subscriber engagement, to optimize in-app purchases and subscriptions.
What's New in Google Play - Tools and Updates for App Developers
Explore latest Google Play tools for safer app development, improved quality, and optimized acquisition, engagement, and monetization strategies for Android developers.
Monetize Your Unity Game with Ads, In-App Purchases, and Subscriptions
Learn to monetize Unity games with ads, in-app purchases, and subscriptions using Qonversion. Implement cross-platform infrastructure, A/B testing, analytics, and engagement automation to optimize revenue and grow your app faster.
Local Notifications in Android - The Full Guide
Learn to implement local notifications in Android, enhancing user engagement with timely information and actions even when your app is inactive.
Grow Your Community of Loyal Gamers with Google Play Loyalty Programs
Discover Google Play's loyalty programs to engage and reward gamers, boost user retention, and enhance your game's success with proven strategies and insights.
Productionizing Deep Reinforcement Learning with Spark and MLflow
Aprenda a aplicar Deep Reinforcement Learning em escala usando Spark e MLflow para personalização de jogos e aumento de engajamento, com dicas práticas para superar desafios de produção.
Learning With and From People - Collaborative Consumption Systems and User Engagement
Exploring collaborative consumption systems and incentivizing user behavior for improved system effectiveness, with focus on shared mobility and online marketplaces.
Keeping the Bricks Flowing: The LEGO Group's Approach to Platform Engineering for Manufacturing
Explore LEGO's innovative platform engineering approach for manufacturing, focusing on Kubernetes, chaos engineering, and user engagement to ensure continuous production of bricks.
The Role of Gamification in Participatory Environmental Sensing - A Study In the Wild
Explore the impact of gamification on citizen engagement in participatory environmental sensing through a mobile app study for lake ice coverage data collection in sub-arctic regions.
Lessons from Duolingo - How to Make Learning Hard Things Easy
Discover strategies for making complex learning engaging and accessible, drawing insights from Duolingo's approach to balancing educational challenges with user retention.
Off the Beaten Path - Moving Observability Focus from Your Service to Your Customer
Explore shifting observability focus to customer experience, enhancing service reliability through direct engagement, innovative tools, and rethinking performance metrics for improved user satisfaction.
The Past, Present and Future of Product in the Silicon Valley
Explore Silicon Valley's product evolution: from practical innovations to consumer-focused designs, and the future's emphasis on product-driven success in tech industry growth.
Integrating Your Android App with Actions on Google for the Google Assistant
Learn to integrate Android apps with Google Assistant, enabling new entry points, premium content delivery, and increased user engagement across multiple surfaces.
It's all about you - Tecniche di personalizzazione della Mobile UX
Tecniche di personalizzazione della UX mobile per migliorare engagement e retention, con esempi e casi d'uso internazionali. Panoramica degli approcci recenti per mantenere gli utenti attivi dopo il download.
Gamification - Behind the Buzz
Explore gamification's core values, practical applications, and benefits in product design, usability, and user engagement through real-world examples from Unity Studios.
Persuasive Design
Aprenda a aplicar psicologia para criar experiências digitais envolventes que motivem ações. Examine padrões comportamentais, tomada de decisões e estágios do relacionamento com o usuário para melhorar o design persuasivo.