Explore the future of eSports in this 20-minute Web Summit conference talk featuring Ralf Reichert, Meeta Singh, and Nate Lanxon. Delve into the gaming phenomenon's potential inclusion in the 2020 Olympics and its growing momentum. Discover what players, franchises, and leagues must do to propel eSports into mainstream popularity. Gain insights on the industry's challenges and opportunities as experts discuss strategies for breaking through to wider audiences and achieving greater recognition.