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Study mode:
on
1
Intro
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Currently serving 90 million users
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Making it more holistic
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Visualising the numbers
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Firsttime user experience
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Customer journey map
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Getting cracking
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Advertising
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Travel images
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Install conversion rate
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Experiment fast
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Day Zero
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Language
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Retention
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Behavioral model
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Study plan
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How is it impacting us
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Is the team solely dedicated to firsttime user experience
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Whats your philosophy of using notifications
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How do you bring learnings from the first time user experience into the rest of the user experience
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How did you build the learning plan
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What tools did you use
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How did you increase the conversion
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Why do you have a hard registration wall
Description:
Explore a comprehensive conference talk on achieving sustainable growth in mobile app development, focusing on Busuu's strategies for user engagement from pre-installation to post-registration. Learn how to optimize onboarding, enhance first-time user experiences, and implement post-registration initiatives to maintain user commitment and long-term goal focus. Discover techniques for visualizing data, creating customer journey maps, and conducting rapid experiments to improve install conversion rates. Gain insights into developing effective study plans, behavioral models, and retention strategies. Understand the impact of language selection, notifications, and registration processes on user engagement. Examine how Busuu's cross-team collaboration drives holistic growth strategies for their 90 million users.

End-to-End Sustainability: Driving User Engagement from Pre to Post-Install - Sustainable Growth Day 2019

Android Developers
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