Explore the intricacies of human reasoning in this 56-minute lecture by world-renowned psychologist Richard Nisbett at The Royal Institution. Delve into topics such as IQ tests, the Information Revolution, aversive behavior, statistical concepts like correlation and the law of large numbers, and business model evaluation. Examine extreme observations, self-selection, random assignment, and multiple regression analysis. Learn about measuring social class, controlling variables, A/B testing, and the concept of opportunity cost. Gain insights into cognitive dissonance and how it affects decision-making. Discover tools for smarter thinking that can improve your life and the lives of those around you. Access a follow-up Q&A session for further discussion on these thought-provoking ideas.