Dive into the implementation of the iOS SDK for Facebook, covering Login, Native Share Dialog, and Graph API interactions in this 46-minute talk from Facebook Mobile DevCon London 2013. Learn why using the Facebook SDK matters, how to set up your development environment, and explore the importance of sharing features. Discover best practices for Facebook Login, avoid common mistakes, and understand the permission model. Gain insights on app attribution, deep linking, and leveraging the Graph API effectively. Master the art of creating beautiful stories and implementing sharing options to enhance your iOS app's social features.