Explore the intersection of creativity and data analysis in this 29-minute conference talk from Data Science Conference Europe 2023, where the delicate balance between artistic expression and data-driven decision-making in infographic design takes center stage. Learn through real-world examples how data analysts can embrace their creative side while maintaining the integrity and accuracy of their data presentations. Delivered in Belgrade on November 22nd, discover practical approaches to merging analytical thinking with visual storytelling, enhancing the way complex data is communicated through compelling infographics.