Dive into the world of effective product management with this Stanford webinar led by Anand Subramani. Discover techniques to uncover your customers' true needs, beyond their stated desires. Learn to differentiate between problems and solutions, accurately interpret customer feedback, and sidestep common pitfalls in product management. Explore the problem and solution spaces, understand your role as a product manager, and master methods for surfacing and solving real issues. Gain insights on validating solutions, launching products, setting metrics, and prioritizing tasks. Apply this framework to various scenarios, including consulting, and explore the future of product management. Enhance your skills in customer engagement, collaboration with other product managers, and learn strategies for breaking into the field. This 45-minute session equips you with essential tools to get closer to your customers and create products that truly resonate with their needs.