Explore common pitfalls in incident response investigations through this conference talk from ShowMeCon 2019. Learn about the importance of having a well-designed incident response plan and discover the top 10 mistakes organizations make during investigations. Gain insights into critical aspects such as evidence preservation, regulatory compliance, and threat intelligence integration. Understand the significance of a holistic approach that goes beyond IT-centric methods and the value of designating first responders. Delve into specific challenges like dealing with compromised incident indicators and ransomware attacks. Benefit from the speaker's background and experience as you examine real-world statistics on data breaches and average detection times.