Explore the impact of language in cybersecurity and learn how to shape it for better understanding in this conference talk by Ceri Jones, Head of Security Awareness & Community at LEGO Group. Discover how positive language can build confidence and capability in people to feel safe online. Examine the complexity of cybersecurity and strategies to make it more people-centric. Understand the power of words in security contexts through practical examples. Learn how to design cybersecurity as an experience and consider who it truly serves. Gain insights into creating a more inclusive and effective approach to cybersecurity communication.