Discover effective strategies for optimizing platform costs in this 22-minute conference talk from Conf42 Platform Engineering 2023. Learn why cloud cost management is crucial, and follow a step-by-step approach to understanding, analyzing, predicting, and optimizing your cloud expenses. Explore methods for building a cost-conscious culture within your organization to ensure long-term financial efficiency. Gain valuable insights from speaker Vaibhav Chopra as he breaks down the process into manageable steps, from knowing your current cloud costs to implementing optimization techniques and fostering a cost-aware mindset across your team.