Explore the trade-offs between normalization and denormalization in event data modeling in this 16-minute video tutorial from Confluent's "Designing Events and Event Streams" course. Compare relational database normalization with document database denormalization approaches. Learn about creating normalized streams from normalized tables, the impact on consumers, and strategies for abstraction. Discover techniques like reconstructing streams, building purpose-built joiners, and implementing the Transactional Outbox Pattern. Examine producer-side denormalization and when to apply it appropriately. Use real-world examples, including user behavior events and inventory management, to understand these concepts in practice.