Explore the similarities and differences between Reactive and Event-driven Systems in this insightful keynote presentation by Mary Grygleski, Senior Developer Advocate at DataStax. Delve into the principles of both approaches, examining their shared goals in the Cloud Native era of computing. Gain a deeper understanding of the challenges these systems face, particularly in terms of wider adoption by developers and businesses. Learn about potential strategies to increase implementation across various industries and discover how these architectural paradigms can be leveraged to create more efficient and scalable applications in today's rapidly evolving technological landscape.