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Study mode:
on
1
Intro
2
Why Culture
3
Developing and Emerging Markets
4
Design Thinking
5
Cultural Iceberg
6
Cultural Stories
7
Cultural slivers
8
Baseball
9
Strategies
10
Translation
11
Localization
12
Internationalization
13
Adaptive Systems
14
Assumptions
15
Global Design
16
Questions
17
Project Management Program
18
Delivery Options
19
Program Overview
20
Program Calendar
21
Audience Questions
22
CrossCultural Design
23
Conclusion
24
Closing
Description:
Explore models for global product design and key challenges in the evolving international market landscape through this 53-minute webinar from Stanford University. Discover why cultural considerations are crucial, learn about developing and emerging markets, and understand the application of design thinking in a global context. Delve into concepts like the cultural iceberg, cultural stories, and cultural slivers, using baseball as an illustrative example. Examine strategies such as translation, localization, and internationalization, and learn about adaptive systems and assumptions in global design. Gain insights into cross-cultural design and project management, with information on Stanford's professional development programs. Participate in audience questions and benefit from a comprehensive exploration of global product design principles.

Global Product Design

Stanford University
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