Explore a thought-provoking conference talk from the FAccT 2021 virtual event that challenges conventional metrics in online platforms. Delve into the research presented by S. Milli, L. Belli, and M. Hardt as they examine the shift from optimizing engagement to measuring true value in digital interactions. Gain insights into how this paradigm change could impact user experiences, platform design, and ethical considerations in computing. Discover potential implications for future developments in artificial intelligence, machine learning, and user-centric technologies.