Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only! Grab it Watch a comprehensive conference talk where Ryan Singer, author of Shape Up and former Head of Strategy at 37signals, shares insights from five years of Shape Up methodology adoption across diverse organizations. Learn how to effectively implement this product development approach from a technical perspective, focusing on translating "pitch + appetite" into working solutions. Discover evolved thinking on the methodology's implementation, techniques for producing optimal solutions on first attempts, and practical applications beyond Basecamp where it originated. Gain valuable insights into how technical practitioners can best utilize Shape Up's fixed-time, variable-scope approach to deliver meaningful software solutions. The presentation draws from Singer's extensive experience working across all levels of the software stack, from UI design to coding and product strategy, and his current work at Felt Presence helping companies ship impactful work efficiently.