Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only! Grab it Explore the challenges of rural-urban migration and strategies for preserving native communities through tourism development in this 25-minute TEDx talk. Examine the root causes of migration and discover innovative approaches to increase natives' commitment to their original habitats. Learn how tourism can play a crucial role in preserving local cultures and environments while providing economic opportunities for rural communities. Gain insights from Dr. Masomeh Moharrer, Assistant Professor in the Department of Tourism and Hotel Management at Shiraz University, as she shares her expertise on sustainable tourism development and its potential to revitalize native areas.