Explore a groundbreaking approach to design that integrates mythology, visuality, and experience to help organizations make successful leaps into the future. Delve into a 44-minute talk that examines how this innovative method inspired a designer to rethink environmental degradation solutions and assisted a global entertainment company in leveraging massive change. Learn about the Space Race, the Frontier, and the Space Age as contexts for understanding the power of imagination in shaping futures. Discover the potential of seaweed as a biodegradable alternative, its performance capabilities, and its role as a force multiplier in marine ecosystems. Investigate the Sway project, its financial model, waste energy utilization, and seaweed processing techniques. Gain insights into funding strategies, the challenges of hard plastics, and the broader implications for ecosystems in this thought-provoking presentation by The Aspen Institute.