Explore effective science communication techniques in this 15-minute conference talk by Dr. Jerome Goddard, extension professor of medical and veterinary entomology at Mississippi State University. Gain insights from his unique experiences, including appearances on The Colbert Report and features in Reader's Digest. Learn valuable dos and don'ts for communicating entomology and science to diverse audiences, covering topics such as extension services, legal matters, media interviews, television appearances, and book writing. Benefit from practical tips and advice on engaging the public with scientific information, drawing from Dr. Goddard's extensive experience in speaking at scientific conferences, seminars, and trade shows on insects and public health.