Explore the evolution of gaming and esports in China through this TEDx talk by Yibo Jin, a former professional esports player and industry expert. Discover how the perception of gaming has transformed from a stigmatized addiction to a thriving sunrise industry over the past two decades. Learn about Jin's journey as he witnessed and contributed to several milestones in China's esports development, including the establishment of national contests and the creation of the first professional esports ecosystem. Gain insights into the cultural shift surrounding gaming and its impact on society as Jin shares his story of "going beyond the game" in this 20-minute presentation at TEDxCEIBS.