Join a panel of monetization experts in this 36-minute Unite Now 2020 session to discover best practices for maximizing game revenue without compromising player experience. Learn about common monetization mistakes, various ad formats, research methods, pricing strategies for in-app purchases, and the future of monetization. Gain insights from industry professionals Jacob Shriar, Emory Irpan, Dessy John, and Cathal O'Sullivan as they address key questions and provide valuable advice for game developers looking to optimize their monetization strategies.