LTV Forecasting and Churn Analysis for Mobile Gaming Revenue Optimization

LTV Forecasting and Churn Analysis for Mobile Gaming Revenue Optimization

Watch a 24-minute conference talk from Data Science Conference Europe 2023 exploring LTV forecasting and churn rate analysis in mobile gaming. Dive into the development of pipelines and seamless mobile app integration while understanding the architecture of MTL neural networks for player value prediction. Learn about the implementation of multi-task learning models, their pros and cons, and the essential model evaluation functions used in forecasting player lifetime value. Discover strategies for identifying whale players and improving player retention through comprehensive methodologies presented by Dmitrii Matveev at the Belgrade conference.