Online Markets: Google's Role in Digital Transactions - Lecture 25

YouTube·E-commerce

Explore the dynamics of online markets in this lecture from MIT's Industrial Organization I course. Delve into the intricacies of web-based transactions managed by website owners, with a particular focus on Google's operations. Gain insights into the unique characteristics and challenges of digital marketplaces as Professor Glenn Ellison examines their structure and impact on modern commerce. Enhance your understanding of industrial organization principles applied to the digital realm in this comprehensive examination of online market ecosystems.