Crunching the Numbers- Navigating Mobile Game Metrics - Unite Now 2020

YouTube·User Acquisition

Explore essential mobile game metrics, reporting, and optimization strategies in this 25-minute conference talk from Unite Now 2020. Learn about core metrics and their significance in elevating your indie mobile game. Gain insights from industry experts Emory Irpan (Unity) and Stephanie Pilon (Adjust) as they discuss engagement, in-app purchase, ad monetization, and user acquisition metrics. Discover how to understand Lifetime Value (LTV), retain users, find your game's sweet spot, and effectively manage churn. Acquire valuable knowledge on the road to creating a successful mobile game and access additional resources, including Adjust's latest reports, to further enhance your game development journey.