How Generative AI Powers the Next Generation of Mercari Marketplace
Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only! Grab it Discover how Japan's largest C2C marketplace leverages Generative AI in this 20-minute conference talk from FC Tokyo 2024. Learn from Senior ML Engineer Teo Zosa as he details Mercari's implementation of AI-powered productivity tools and features designed to enhance user experiences. Explore the journey of developing AI listing support, similar looks recommendations, and improved search relevance through fine-tuned embedding models. Gain insights into the technical aspects of model iteration, tracking, and the creation of robust embedding pipelines. Follow along as Zosa demonstrates how visual tools facilitate team collaboration and monitoring, ultimately leading to enhanced marketplace functionality. Understand the strategic approach to implementing GenAI solutions that align with business objectives while delivering tangible value to users. The presentation concludes with valuable takeaways on continuous improvement and an invitation for potential collaboration opportunities.