Monetization Best Practices for Freemium Apps - In-App Purchases

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Discover effective monetization strategies for freemium apps through In-App-Purchases (IAP) in this 21-minute conference talk from Playtime 2016. Explore how 01Digital successfully implements IAP to generate revenue while prioritizing a safe environment for families. Gain valuable insights into best practices for balancing monetization with user experience in the freemium app model.