The Battle Against the Billion-Scale Internet Underground Industry - Advertising Fraud Detection

The Battle Against the Billion-Scale Internet Underground Industry - Advertising Fraud Detection

Dive into a 35-minute Black Hat conference talk exploring the ongoing war between internet advertising fraud and anti-fraud measures. Examine the escalating technological confrontation within the billion-dollar global internet advertising industry. Gain insights from cybersecurity experts who have traced and caught hundreds of underground industry practitioners. Analyze selected case studies of large-scale internet underground industry gangs, understanding their methods and evolution. Learn about the challenges and strategies in detecting and defending against advertising fraud from speakers Zheng Huang, Shupeng Gao, Yakun Zhang, Hai Yang, and Jie Gao.