
Learn segmentation, targeting, positioning, marketing mix, and price elasticity to enhance your customer analytics skills and drive business growth.

Customize game experiences using lifetime value models and predictive analytics. Learn from Space Ape Games' strategies to boost retention and monetization in mobile gaming.

Explore mathematical optimization for beer pricing, balancing profit, revenue, and market share objectives while considering price elasticities and model constraints.

Discover how machine learning revolutionizes price optimization in retail, boosting gross margins by 28%. Learn algorithms and techniques that led to significant revenue gains in a luxury retail experiment.