Public Relation and Advertising
Explore image PR, crisis communication, copywriting, and advertising campaigns. Develop creative skills for effective public relations and impactful advertising strategies.
Securing the World Around Us - Cyber Security for the Physical Economy
Explore cybersecurity challenges in critical infrastructure, including evolving risks, prevention strategies, and recovery efforts. Learn about IIoT, cloud, and OT systems' impact on organizational resiliency.
How Social Media Might Help You Survive the Next Big Disaster
Explore how social media and technology empower citizens to participate in disaster response, revolutionizing information sharing and emergency management during crises.
De Mensajeros y Mensajes - La Comunicación en Tiempos de Crisis
An álisis de la comunicación durante la crisis sanitaria por expertos como Carmen Aristegui y Francisco Alanís, explorando estrategias y desafíos de los distintos actores involucrados.
Elevated Cybersecurity Risks: Practical Guidance for Small and Medium-sized Organizations
Practical guidance for small and medium organizations on preparing for and responding to cybersecurity threats, including ransomware attacks, through expert insights and a simulated scenario.
Delivering Bad News: Helping Your Community Through a Rough Patch
Learn strategies for navigating community crises, managing emotions, and communicating effectively during challenging times. Gain insights on maintaining transparency and trust in difficult situations.
Communicating Science During a Natural Hazard Crisis - Part 1
Explore effective strategies for communicating scientific information during natural hazard crises, featuring insights from experts in seismology, geology, and emergency management.
Does Off-Field Success Lead to On-Field Achievement?
Explore strategies for marketing sports teams during lean periods, focusing on off-field initiatives, fan engagement, and long-term planning to maintain success beyond game results.
Deciphering the Impact of Info Sources on Adherence to Restrictive Measures During the Pandemic
Explore how information sources influenced adherence to pandemic restrictions, analyzing data-driven insights on public behavior and policy effectiveness.
Crisis Communication: When AI Falls Short, Humans Step In
Stručnjak za kriznu komunikaciju objašnjava ključne principe, pravila i česte pogreške, uspoređujući ljudski pristup s AI-jem u kriznim situacijama. Naglašava važnost ljudskog faktora u učinkovitom upravljanju krizama.
Weathering the Storm - The Art of Crisis Communications
Mastering crisis communications in security: strategies for effective internal and external stakeholder management during high-pressure situations.
Conversations in the Eye of the Storm - At-Scale Features of Conversational Structure in a High-Tempo, High-Stakes Microblogging Environment
Analyzing Twitter conversations during Hurricane Sandy reveals expanded interactions and slower-paced exchanges during peak emergency, suggesting increased reliance on online relationships amid uncertainty.
Disaster Recovery for Event Organisers
Strategies for navigating crises in event planning, drawing lessons from conferences that overcame floods, fires, and pandemics to deliver successful experiences.