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Showing: 55 courses
365 Data Science

Customer Analytics

19 rewiews
Learn segmentation, targeting, positioning, marketing mix, and price elasticity to enhance your customer analytics skills and drive business growth.
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4 Lesons
1 hour 30 minutes
On-Demand
Free-Video
NPTEL

Marketing Analytics

0 rewiews
Learn R programming and advanced marketing analytics techniques, including consumer behavior, segmentation, pricing, forecasting, and data-driven decision-making for business success.
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67 Lesons
1 day 5 hours
On-Demand
Free-Video
Unity

User Acquisition Strategies: Acquiring Players Throughout the App Lifecycle

0 rewiews
Discover optimal user acquisition strategies for each game lifecycle stage, influencing feature development and driving growth.
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1 Lesons
38 minutes
On-Demand
Free-Video
Great Learning

Marketing & Retail Analytics

0 rewiews
Comprehensive tutorial on marketing analytics, covering RFM analysis, clustering, churn prediction, market basket analysis, and CLV modeling using tools like Tableau and KNIME.
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18 Lesons
7 hours 12 minutes
On-Demand
Free-Video

Email Marketing Unlocked

0 rewiews
Discover proven strategies to rapidly grow your email list, create high-converting sequences, and maximize customer lifetime value through effective email marketing techniques.
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7 Lesons
30 minutes
On-Demand
Free-Video
ArcGIS

ArcGIS Business Analyst

0 rewiews
Powerful market analysis tool combining demographic data, spatial analytics, and visualization for smarter business decisions. Includes global data, customizable reports, and integration with ArcGIS platform for comprehensive location intelligence.
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68 Lesons
7 hours
On-Demand
Free-Video
The AI University

Machine Learning & Deep Learning Projects

0 rewiews
Hands-on projects in machine learning and deep learning, covering chatbots, sentiment analysis, image captioning, speech recognition, customer segmentation, and facial expression detection.
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53 Lesons
12 hours
On-Demand
Free-Video
Great Learning

Marketing Analytics

0 rewiews
Explore marketing analytics: track digital campaigns, overcome challenges, apply models, assess brand value, and calculate customer lifetime value. Discover career opportunities in this growing field.
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10 Lesons
56 minutes
On-Demand
Free-Video
Great Learning

Customer Segmentation Using Clustering

0 rewiews
Learn customer segmentation using four clustering techniques: KMeans, DBSCAN, MeanShift, and Agglomerative. Apply these methods to real-world data and compare their effectiveness in dividing customers into meaningful groups.
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10 Lesons
58 minutes
On-Demand
Free-Video

Marketing Management

0 rewiews
Explore core marketing concepts, demand management, customer lifetime value, and brand management in modern markets.
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10 Lesons
2 hours 30 minutes
On-Demand
Free-Video
LambdaTest

E-Commerce Testing - E-Commerce Website Automation With Selenium

0 rewiews
Learn to automate e-commerce website testing using Selenium Java on LambdaTest. Covers customer segmentation, timezone testing, network simulation, and geolocation testing on a cloud Selenium Grid.
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9 Lesons
45 minutes
On-Demand
Free-Video
Data Science Dojo

The Behavioral Edge - Level Up Your Data Skills with Behavioral Science

0 rewiews
Enhance data engineering with behavioral science insights. Learn to create tailored variables, understand behavior drivers, and apply causal analytics for more accurate predictions and effective actions.
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8 Lesons
50 minutes
On-Demand
Free-Video
TEDx

Aceptamos Cookies - Personalización, Inteligencia Artificial y Privacidad en el Marketing Digital

0 rewiews
Exploración de la personalización, IA y privacidad en el marketing digital, instando a asumir la responsabilidad de moldear nuestro ecosistema digital y desafiando la concepción de la interacción en línea.
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1 Lesons
17 minutes
On-Demand
Free-Video
Linux Foundation

Measuring the Impact of Community Events

0 rewiews
Strategies for measuring ROI and impact of open source community events, including collateral delivery, messaging impact, and calls to action. Insights on evaluating event health and strategic fit.
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1 Lesons
39 minutes
On-Demand
Free-Video
Android Developers

Account for the Irrational - Designing Engaging App Experiences

0 rewiews
Explore behavioral science insights to design more engaging app experiences, focusing on user behavior, notifications, and aligning intentions for sustainable app development.
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31 Lesons
25 minutes
On-Demand
Free-Video
Justin Brown - Primal Video

Best Email Marketing and Marketing Automation Platforms Comparison 2024

0 rewiews
Discover the top email marketing platforms of 2024, comparing Kit (ConvertKit), ActiveCampaign, and Bento's features, automation capabilities, and pricing to find your ideal solution for business growth.
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34 Lesons
35 minutes
On-Demand
Free-Video
Umar Tazkeer

What is Web Analytics - A Guide to Scope, Salaries, and Career Paths

0 rewiews
Discover the fundamentals of web analytics, exploring career opportunities, salary potential, and professional growth paths in this comprehensive digital marketing field overview.
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1 Lesons
11 minutes
On-Demand
Free-Video
Oracle

How Marketing Can Drive Deeper, Meaningful Relationships - Tata CLiQ Case Study

0 rewiews
Discover how Tata CLiQ leverages data-driven insights to enhance customer relationships and drive business growth in e-commerce, focusing on deep RCS and martech utilization.
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5 Lesons
20 minutes
On-Demand
Free-Video
Oracle

Oracle CX Cloud and Analytics: Aon's Journey to 50-60x Performance Improvements

0 rewiews
Aon executives discuss CX Cloud, Analytics, and Oracle Autonomous Database implementation, highlighting performance improvements, cost savings, enhanced security, and digital transformation strategies.
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24 Lesons
56 minutes
On-Demand
Free-Video
APS Physics

Value Proposition and Tailoring Your Message to Specific Audiences

0 rewiews
Learn to craft compelling value propositions and tailor messages for specific audiences, enhancing your research, job search, and personal strategies.
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24 Lesons
1 hour 2 minutes
On-Demand
Free-Video
Infosecurity Europe

Marketing Strategies: Audience Overview and Support Tools

0 rewiews
Explore key marketing behaviors, personas, and tools for effective exhibitor engagement at Infosecurity Europe, including digital platforms and smart technologies.
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11 Lesons
28 minutes
On-Demand
Free-Video
Android Developers

Understanding the Full Value of Influencer Content for Games

0 rewiews
Discover insights on attributing influencer content for game marketing, its value, and strategic implications. Learn best practices and latest findings to optimize your influencer strategy.
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8 Lesons
31 minutes
On-Demand
Free-Video
Web Summit

Advertising State of the Nation - 2015 Industry Insights

0 rewiews
Explore the current landscape and key challenges in advertising with industry experts, offering insights into trends and strategies shaping the field in 2015.
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1 Lesons
18 minutes
On-Demand
Free-Video
Loves Data

Google Analytics Exploration and Advertising Reports - Lesson 4

0 rewiews
Learn to create custom exploration reports and analyze advertising performance in Google Analytics, enhancing your ability to dive deep into data and optimize marketing campaigns.
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5 Lesons
14 minutes
On-Demand
Free-Video
Umar Tazkeer

7 Mistakes Business Owners Make in Digital Marketing

0 rewiews
Discover common digital marketing pitfalls for business owners and learn how to avoid them. Gain insights to improve your online strategies and maximize your marketing efforts.
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1 Lesons
17 minutes
On-Demand
Free-Video
Data Science Festival

Advanced Causal Inference Made Simple

0 rewiews
Explore automated causal inference techniques using auto-causality package. Learn to analyze A/B test results, measure impacts, and identify customer responses to different options.
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1 Lesons
35 minutes
On-Demand
Free-Video
Data Science Festival

Causal Inference in Retail: An M&S Case Study

0 rewiews
Explore causal inference techniques for understanding consumer behavior and improving customer lifetime value in retail, using Marks & Spencer as a case study.
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1 Lesons
41 minutes
On-Demand
Free-Video
Data Con LA

Serverless Scaling with BigQuery - Overview, Architecture and Real-World Applications

0 rewiews
Discover BigQuery's enterprise data warehouse capabilities, from its serverless architecture to real-time streaming, machine learning integration, and practical marketing applications.
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1 Lesons
44 minutes
On-Demand
Free-Video
MeasureSchool

Big Query Live Training - A Deep Dive Into Data Pipelining

0 rewiews
Explore data pipelining with BigQuery: learn to process, analyze, and visualize large datasets efficiently. Gain hands-on experience in extracting, loading, and transforming data for marketing insights.
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9 Lesons
1 hour 2 minutes
On-Demand
Free-Video
Data Science Conference

AI-Powered Transformation in Fashion E-Commerce - Leveraging Customer Segmentation and Personalization

0 rewiews
Discover how AI-driven customer segmentation and personalized recommendations revolutionize fashion e-commerce, boosting sales and customer loyalty through data-driven strategies and innovative solutions.
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1 Lesons
24 minutes
On-Demand
Free-Video
Databricks

Crafting the Future of Go-to-Market Strategies with AI and Clean Data

0 rewiews
Explore how clean data and Generative AI revolutionize go-to-market strategies, featuring real-world case studies and insights on unified data systems for transformative market success.
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1 Lesons
26 minutes
On-Demand
Free-Video
Web Summit

Meeting SaaSpectations - Freemium, Premium and You

0 rewiews
Explore the evolving SaaS customer landscape with industry leaders, discussing freemium and premium models, and strategies for meeting customer expectations in the dynamic software market.
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1 Lesons
17 minutes
On-Demand
Free-Video
CloudFest

Unlocking Customer Stickiness with Email - Using Next-Gen Email Solutions

0 rewiews
Discover how next-gen email strategies drive customer engagement and retention, with real data showing 2x customer retention rates and increased lifetime value in web hosting businesses.
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1 Lesons
22 minutes
On-Demand
Free-Video
Umar Tazkeer

Google Ads Quick Audit Template Tutorial

0 rewiews
Master a quick 10-minute Google Ads audit process using a specialized template to evaluate and optimize campaign performance effectively and systematically.
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1 Lesons
11 minutes
On-Demand
Free-Video
SK AI SUMMIT 2024

CDP와 AI 추천모델을 활용한 고객 인사이트 확보와 개인화 서비스

0 rewiews
Discover how Tmap Mobility leverages CDP and AI recommendation models to predict customer home/work locations and enhance personalized services through advanced data analytics.
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1 Lesons
21 minutes
On-Demand
Free-Video
Data Science Conference

Zero-Party Data - Giving AI the Power of Understanding User Motivations

0 rewiews
Discover how zero-party data empowers AI to understand user motivations, enabling more effective personalization and marketing strategies through direct consumer insights and preferences.
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1 Lesons
19 minutes
On-Demand
Free-Video
Data Science Conference

Data Storytelling in the Era of Generative AI - Using LLMs for Interactive Consumer Research

0 rewiews
Explore how LLMs revolutionize consumer research by transforming static data into interactive, evidence-based synthetic personas that provide dynamic, real-time insights for marketers.
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1 Lesons
27 minutes
On-Demand
Free-Video
Data Science Conference

Growth Hacking - The Next Best Thing to Transform Digitally

0 rewiews
Discover how growth hacking and marketing analytics drive digital transformation, featuring an interactive RFM model demonstration for enhancing customer lifetime value and business growth.
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1 Lesons
24 minutes
On-Demand
Free-Video
Data Council

Building a User-Level Targeting Platform for Personalized Coupon Offers

0 rewiews
Explore innovative coupon targeting techniques using HTE models for personalized offers. Learn about statistical methods and efficient data processing for real-time responses in this cutting-edge platform.
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1 Lesons
26 minutes
On-Demand
Free-Video
Umar Tazkeer

How to Measure SEO ROI for Long Term - Complete Maths Breakdown

0 rewiews
Learn to calculate long-term SEO ROI with a comprehensive mathematical breakdown, enhancing your digital marketing strategy and demonstrating the value of search engine optimization investments.
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1 Lesons
12 minutes
On-Demand
Free-Video
Anyscale

OneDigital ML Platform: Unleashing the Power of Machine Learning at Scale

0 rewiews
Explore OneDigital's journey in building a scalable ML platform using Ray and Anyscale. Learn about architecture, strategies, and retail use cases for advanced ML models.
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1 Lesons
27 minutes
On-Demand
Free-Video
Databricks

Marketing Analytics in a Cookieless World - Media Mix Models at Scale

0 rewiews
Explore media mix models for privacy-preserving marketing analytics in a cookieless world, enabling accurate measurement and optimization of advertising campaigns.
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1 Lesons
20 minutes
On-Demand
Free-Video
Databricks

Empowering Marketing through Data Sharing with Twilio Segment and Databricks

0 rewiews
Explore real-time data pipelines and customer data platforms to enhance marketing capabilities, drive customer behavior, and deliver actionable insights for improved customer experiences.
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1 Lesons
28 minutes
On-Demand
Free-Video
Databricks

Inside The Hybrid Data Strategy Powering Atlassian's Soaring Growth

0 rewiews
Atlassian's hybrid data strategy combines Databricks and ActionIQ, enabling faster marketing execution, higher-converting audiences, and complex use cases like omnichannel journeys and personalization without sacrificing governance.
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1 Lesons
41 minutes
On-Demand
Free-Video
Toronto Machine Learning Series (TMLS)

Dynamic Huff's Gravity Model with Covariates for Site Visitation Prediction

0 rewiews
Discover how enhanced Huff's Gravity Model incorporates mobility and behavioral data to accurately predict consumer location visits, with practical applications for retail and urban planning.
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1 Lesons
34 minutes
On-Demand
Free-Video
Data Science Conference

How We Built the World's First Precision Activation Using Zero-Party Data

0 rewiews
Discover how zero-party data and innovative audience targeting led to 3x higher conversion rates through a groundbreaking solution that respects user privacy while maximizing digital marketing effectiveness.
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1 Lesons
33 minutes
On-Demand
Free-Video
Data Science Festival

Retail Media Science: From Measurement to Optimization

0 rewiews
Explore retail media fundamentals, budget optimization techniques, and advanced marketing modeling approaches for effective measurement and optimization in the retail media landscape.
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1 Lesons
52 minutes
On-Demand
Free-Video
Data Science Festival

Geo Experimentation at ASOS - Measuring Advertising Effectiveness for Data-Driven Marketing

0 rewiews
Explore geo-experimentation for measuring digital marketing impact. Learn ASOS's framework for evaluating campaign effectiveness across markets and channels using geographical regions as test units.
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1 Lesons
35 minutes
On-Demand
Free-Video
Data Science Festival

Scaling Paid Marketing with Automation and Predictive Models

0 rewiews
Discover strategies for scaling paid marketing through automation and predictive modeling, enhancing budget planning and optimization for improved marketing efficiency.
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1 Lesons
46 minutes
On-Demand
Free-Video
Data Science Festival

Making MMM Work for B2B Marketing

0 rewiews
Explore B2B marketing strategies using Marketing Mix Modeling (MMM). Learn from Twilio experts about adapting MMM techniques traditionally used in B2C for B2B applications.
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1 Lesons
48 minutes
On-Demand
Free-Video
GeeCON Conference

Discover BigQuery ML - Building Machine Learning Models with SQL

0 rewiews
Explore BigQuery ML to build, train, and deploy machine learning models using SQL for marketing use cases like customer segmentation and purchase prediction.
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1 Lesons
51 minutes
On-Demand
Free-Video
Drupal Association

Marketing Automation with Drupal Commerce and Mautic

0 rewiews
Integrate Drupal Commerce with Mautic for advanced marketing automation. Recover abandoned carts, upsell products, and launch win-back campaigns to boost e-commerce sales and customer engagement.
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1 Lesons
43 minutes
On-Demand
Free-Video
Google Cloud Tech

Faster Time to Value with the BigQuery Migration Service

0 rewiews
Accelerate data migration to BigQuery using Google Cloud's Migration Service for enhanced marketing analytics and AI-driven insights.
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1 Lesons
40 minutes
On-Demand
Free-Video
Databricks

Building a Modern Marketing Team with Machine Learning and Databricks

0 rewiews
Discover how Rogers leverages ML and Databricks to revolutionize marketing, featuring a reusable framework for data science across industries and insights on implementing key marketing models.
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1 Lesons
30 minutes
On-Demand
Free-Video
Databricks

Growing AI/ML Maturity and Adoption - It Takes a Village

0 rewiews
Bridgestone's data science journey: transitioning to cloud, overcoming challenges, and leveraging partnerships to implement AI/ML solutions across various business areas.
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1 Lesons
37 minutes
On-Demand
Free-Video