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#Consumer Psychology

Showing: 12 courses
TEDx

Human-Centric Marketing - Building Good Brands in Poland

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Odkryj strategie budowania inspirujących marek w Polsce, które pozytywnie wpływają na ludzi. Poznaj podejście skoncentrowane na człowieku w marketingu i tworzeniu wartościowych marek.
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1 Lesons
16 minutes
On-Demand
Free-Video
TEDx

Shouting to Consciousness, Whispering to Emotions

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Neuromarketing uzmanı Eda Ocak, duyguların davranışlarımız üzerindeki etkisini nöro ölçümlerle açıklıyor. Sosyalleşmenin önemi, ayna nöronların etkisi ve mükemmel olmayan mükemmellik kavramlarını ele alıyor.
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1 Lesons
16 minutes
On-Demand
Free-Video
GERAD Research Center

Incentivizing Healthy Food Choices Using Add-on Bundling: A Field Experiment

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Explore how add-on bundle promotions influence healthy food choices in retail settings. Discover insights from field experiments and online studies on effective strategies for encouraging healthier consumer behavior.
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1 Lesons
37 minutes
On-Demand
Free-Video
Android Developers

Account for the Irrational - Designing Engaging App Experiences

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Explore behavioral science insights to design more engaging app experiences, focusing on user behavior, notifications, and aligning intentions for sustainable app development.
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31 Lesons
25 minutes
On-Demand
Free-Video
TEDx

Influence of Price Anchoring on Consumer Behavior

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Explore the psychological phenomenon of anchoring in consumer behavior, its impact on decision-making, and strategies to make informed choices in various contexts, from pricing to personal judgments.
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1 Lesons
17 minutes
On-Demand
Free-Video
TEDx

How to Build a Successful Brand - Strategies and Myths Debunked

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Discover the secrets of successful brand building with Riya Upreti. Learn practical strategies, debunk myths, and gain actionable insights for creating a standout brand at any entrepreneurial stage.
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1 Lesons
20 minutes
On-Demand
Free-Video
TEDx

The Influence of Brands in Changing Lifestyles

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Explore how brands shape consumer behavior, create value, and influence lifestyle choices in today's competitive market, examining the complex relationship between marketing and consumer decision-making.
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1 Lesons
15 minutes
On-Demand
Free-Video
TEDx

The Soul of Business Consulting - Understanding Consumer Behavior and Communication

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Explore consumer behavior, communication skills, and business success with insights from a seasoned consultant. Gain practical advice to enhance client relationships and drive organizational transformation.
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1 Lesons
17 minutes
On-Demand
Free-Video
TEDx

Good Vibes Only - Marketing's Hidden Power for Mental Well-being

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Discover how positive interactions online and offline can boost well-being. Learn practical strategies inspired by marketing to spread positivity and improve mental health for yourself and others.
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1 Lesons
11 minutes
On-Demand
Free-Video
TEDx

Why and How We Are Influenced - And Don't Even Know It

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Explore hidden persuasion techniques in marketing and their impact on consumer behavior, emotions, and decision-making with Professor Bob Fennis in this thought-provoking TEDx talk.
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1 Lesons
17 minutes
On-Demand
Free-Video
TEDx

Designing Sustainable Consumer Behaviour

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Explore strategies for encouraging eco-friendly consumer choices, from everyday shopping to transportation. Learn how collaboration and research can create sustainable solutions benefiting communities and the environment.
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1 Lesons
15 minutes
On-Demand
Free-Video
TED

Life Lessons from an Ad Man

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Explore how advertising changes perception and value, with insights on how this concept applies to various aspects of life and decision-making.
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1 Lesons
19 minutes
On-Demand
Free-Video