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#Art & Design #Adobe #ChatGPT #GitHub

#Brand Management

#Brand Value
Showing: 50 courses
Great Learning

Brand Management - Types of Brand Management - Brand Elements

6 rewiews
Comprehensive overview of brand management, covering definitions, importance, types, strategies, and key elements. Explores differences with marketing and product management, and outlines brand manager roles.
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11 Lesons
1 hour 8 minutes
On-Demand
Free-Video
Great Learning

Brand Strategy

2 rewiews
Comprehensive guide to brand strategy, covering core values, positioning, image, and post-COVID brand building. Includes practical case study for real-world application.
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7 Lesons
1 hour 6 minutes
On-Demand
Free-Video
NPTEL

Marketing Management - II

0 rewiews
Comprehensive 21-hour program covering advanced marketing management concepts, strategies, and practices through structured weekly lessons and joint classroom sessions.
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48 Lesons
21 hours
On-Demand
Free-Video
NPTEL

Introduction to Marketing Essentials

0 rewiews
Comprehensive exploration of marketing fundamentals, covering customer relationships, strategies, consumer behavior, global markets, research, product development, pricing, channels, and various promotional techniques.
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41 Lesons
20 hours
On-Demand
Free-Video
Great Learning

Marketing Analytics

0 rewiews
Explore marketing analytics: track digital campaigns, overcome challenges, apply models, assess brand value, and calculate customer lifetime value. Discover career opportunities in this growing field.
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10 Lesons
56 minutes
On-Demand
Free-Video

Marketing Management

0 rewiews
Explore core marketing concepts, demand management, customer lifetime value, and brand management in modern markets.
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10 Lesons
2 hours 30 minutes
On-Demand
Free-Video
TEDx

O Poder Transformador de Ser Relevante

0 rewiews
Descubra como a relevância no marketing pode transformar vidas através da escuta e respeito, criando relacionamento, pertencimento e cuidado, com exemplos práticos de uma experiente profissional do setor cervejeiro.
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1 Lesons
14 minutes
On-Demand
Free-Video
TEDx

Innover, c'est décider avec nos émotions

0 rewiews
Découvrez comment les émotions influencent l'innovation et la prise de décision. Silvia Garcia, experte en bien-être émotionnel, partage des stratégies pour innover avec succès en utilisant intelligemment nos émotions.
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1 Lesons
16 minutes
On-Demand
Free-Video
TEDx

Πρακτικές Μάρκετινγκ για Μικρά Ξενοδοχεία

0 rewiews
Αποτελεσματικές στρατηγικές μάρκετινγκ για μικρές ξενοδοχειακές επιχειρήσεις. Πρακτικές συμβουλές από έμπειρο επαγγελματία για την αξιοποίηση του μάρκετινγκ στα πρώτα βήματα.
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1 Lesons
17 minutes
On-Demand
Free-Video
TEDx

The Power of Being Relevant - Transforming Lives Through Significance

0 rewiews
Descubra como cultivar a relevância em sua vida e impactar positivamente o mundo ao seu redor, com insights valiosos de uma experiente profissional de marketing.
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1 Lesons
15 minutes
On-Demand
Free-Video
TEDx

Human-Centric Marketing - Building Good Brands in Poland

0 rewiews
Odkryj strategie budowania inspirujących marek w Polsce, które pozytywnie wpływają na ludzi. Poznaj podejście skoncentrowane na człowieku w marketingu i tworzeniu wartościowych marek.
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1 Lesons
16 minutes
On-Demand
Free-Video
TEDx

The Evolution of Fast Cars and Slow Food

0 rewiews
Esplora il connubio tra auto veloci e cibo lento: un viaggio attraverso passione, innovazione e lifestyle con Tomaso Trussardi, imprenditore e visionario nel mondo della moda e della gastronomia.
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1 Lesons
16 minutes
On-Demand
Free-Video
TEDx

The Evolution of Independent Music Creation

0 rewiews
探讨独立音乐发展与市场关系，分享经纪人经历。强调互联网带来的机遇与挑战，倡导内容创作和音乐本质的重要性。呼吁让更多人接触和欣赏独立音乐。
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1 Lesons
15 minutes
On-Demand
Free-Video

Business Ramifications of the Internet's Unclean Conflicts

0 rewiews
Explore business impacts of internet conflicts: data protection, innovation, brand security, policy challenges, and adaptability strategies for modern organizations.
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20 Lesons
48 minutes
On-Demand
Free-Video
Linux Foundation

Practical Trademark Law for FOSS Projects

0 rewiews
Learn practical trademark law for open source projects, including protection strategies, registration benefits, and policies. Gain actionable advice for safeguarding your project's reputation and navigating common trademark issues.
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26 Lesons
52 minutes
On-Demand
Free-Video
Oracle

Accountability for Brand Purpose and Responsible Media Outcomes

0 rewiews
Explore the crucial role of advertising in shaping brand purpose and values, and its impact on organizational well-being in this insightful discussion between industry leaders.
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9 Lesons
23 minutes
On-Demand
Free-Video
Oracle

Own Your Brand's Purpose and Values in Advertising

0 rewiews
Explore brand purpose in advertising, responsible media practices, and customer perception metrics with experts. Learn to align your brand's values with advertising strategies for impactful outcomes.
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6 Lesons
55 minutes
On-Demand
Free-Video
The Aspen Institute

The Business of Active Citizenship

0 rewiews
Exploring corporate activism: How companies like Levi Strauss & Co and Patagonia balance advocating for values with business goals, featuring insights from industry leaders.
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1 Lesons
52 minutes
On-Demand
Free-Video
Web Summit

Split Second Decisions - Marketing in Real Time

0 rewiews
Explore real-time marketing strategies with industry experts, discussing insights, automation, and social media impact on brand decisions and consumer engagement.
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17 Lesons
24 minutes
On-Demand
Free-Video
Web Summit

Manchester United's Business Strategy - Web Summit 2014

0 rewiews
Richard Arnold discusses Manchester United's global brand strategy, digital innovations, and fan engagement initiatives in the modern football landscape.
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1 Lesons
20 minutes
On-Demand
Free-Video
Web Summit

Web Summit 2014 - Tumblr's Impact and Brand Relevance

0 rewiews
Explore Tumblr's impact, brand relevance, and video investments with insights from David Karp and John Hayes. Gain advice on entrepreneurship and selling your company.
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9 Lesons
17 minutes
On-Demand
Free-Video
Web Summit

Winning Trust - The Delicate Balance Between Technology and Human Emotion

0 rewiews
Explore strategies for brands to balance technology and human emotion in building customer trust, based on SurveyMonkey's research and industry insights.
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1 Lesons
20 minutes
On-Demand
Free-Video
Web Summit

Does Off-Field Success Lead to On-Field Achievement?

0 rewiews
Explore strategies for marketing sports teams during lean periods, focusing on off-field initiatives, fan engagement, and long-term planning to maintain success beyond game results.
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10 Lesons
19 minutes
On-Demand
Free-Video
Web Summit

Manchester United - The Secret Formula for Global Engagement

0 rewiews
Discover the secret formula behind Manchester United's transformation into a global sports powerhouse, exploring strategies for fan engagement and brand growth.
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1 Lesons
16 minutes
On-Demand
Free-Video
Web Summit

Has the Olympic Brand Deteriorated? - Restoring Credibility and Magic

0 rewiews
Olympians and experts discuss the Olympic brand's credibility, exploring challenges like doping and proposing solutions to restore its former glory and magic.
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5 Lesons
24 minutes
On-Demand
Free-Video
TEDx

Innovation Marketing Strategies for Startups

0 rewiews
Uncover essential marketing insights for startups, including key strategies and common pitfalls to avoid. Gain valuable knowledge to navigate the complex world of innovation marketing and drive success.
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1 Lesons
21 minutes
On-Demand
Free-Video
TEDx

Brand Identity - Stability or Change?

0 rewiews
Explore the concept of brand identity, its components, and the balance between stability and change in branding strategies for effective audience engagement and business success.
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1 Lesons
24 minutes
On-Demand
Free-Video
TEDx

Personal Branding - Myths and Reality

0 rewiews
Uncover personal branding truths, debunk myths, and learn to present yourself effectively with insights from a marketing veteran's four-decade experience.
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1 Lesons
19 minutes
On-Demand
Free-Video
Android Developers

Designing Around People's Lives to Unlock Sustainable Growth

0 rewiews
Discover user-centric design strategies for sustainable growth through insights from US, UK, and South Korean research. Learn to adapt and engage meaningfully with your audience.
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12 Lesons
25 minutes
On-Demand
Free-Video
Collision Conference

Meet the New Buyer

0 rewiews
Explore brand-building strategies, data utilization, and marketing ROI with Ogilvy & Mather's Lauren Crampsie. Learn how traditional branding leads to effective technology use and stronger marketing outcomes.
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7 Lesons
18 minutes
On-Demand
Free-Video
Milken Institute

Being the Disruptor, Not the Disrupted

0 rewiews
Explore how big data and innovation are reshaping real estate, from development to investment, and learn strategies to lead disruption in the evolving property market.
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27 Lesons
57 minutes
On-Demand
Free-Video
TEDx

Rebranding Changes the Story of the Product

0 rewiews
Explore how rebranding reshapes a product's narrative by altering visual elements and messaging to improve its image and differentiate it from competitors.
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1 Lesons
14 minutes
On-Demand
Free-Video
TEDx

How Marketing Shapes Beauty

0 rewiews
Explore how social media marketing influences beauty standards and self-esteem, and learn about the shift towards more inclusive representation in the industry.
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1 Lesons
15 minutes
On-Demand
Free-Video
TED

The Deadly Genius of Drug Cartels

0 rewiews
Uncover the sophisticated brand management behind Mexican drug cartels and how we're all complicit in their violence. Challenges conventional wisdom on cartel operations and their global impact.
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1 Lesons
18 minutes
On-Demand
Free-Video
TEDx

Why Not - Nathalie Suda

0 rewiews
Nathalie Suda, 5. nesil temsilcisi olduğu Beyaz Fırın'ın büyümesini ve başarısını anlatıyor. Deneyimlerini, inovasyonlarını ve markanın gelişimindeki rolünü paylaşarak girişimcilik ve liderlik dersleri sunuyor.
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1 Lesons
17 minutes
On-Demand
Free-Video

Learning From Pirates of the Late 1600s - The First APT

0 rewiews
Learn from 17th-century pirates: organized crime, governance, battle tactics, and innovative strategies. Explore their codes, leadership, and impact on maritime history through fascinating historical examples.
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33 Lesons
1 hour 1 minute
On-Demand
Free-Video
Web Summit

Unlocking Next Generation Customer Mobile Experience

0 rewiews
Exploring the future of brand experiences in an omnichannel world, focusing on mobile's pivotal role in connecting various brand touchpoints for enhanced customer engagement.
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1 Lesons
16 minutes
On-Demand
Free-Video
Web Summit

Did Satire Kill the Brand?

0 rewiews
Explore the delicate balance between satire and brand-friendliness with The Onion's CEO and a BBC presenter, discussing the impact of humor on corporate image and marketing strategies.
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1 Lesons
15 minutes
On-Demand
Free-Video
Web Summit

A Design for Life

0 rewiews
Explore the critical role of design in business success with insights from industry leaders on branding, user experience, and innovation.
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5 Lesons
20 minutes
On-Demand
Free-Video
Web Summit

Real-Time Startup Therapy - The Storytelling Edition

0 rewiews
Experts demonstrate creating and launching a fake product, focusing on data-driven timing, cross-platform storytelling, brand portfolio management, and leveraging conflict for positive change.
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12 Lesons
19 minutes
On-Demand
Free-Video
Web Summit

Decoding the Marketing Unknowns

0 rewiews
Explore the truths guiding brands and organizations in today's marketing landscape, uncovering key realities and facts that shape successful strategies.
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1 Lesons
19 minutes
On-Demand
Free-Video
Web Summit

Romancing the Stone - 120 Years a Brand

0 rewiews
Explore Swarovski's 120-year journey in luxury goods, featuring strategy, collaboration, and conscious thinking to maintain brand strength and relevance in a competitive industry.
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1 Lesons
21 minutes
On-Demand
Free-Video
Web Summit

Brand Value in the Digital Economy

0 rewiews
Explore the evolution of brand value measurement in the digital era with insights from Dentsu Aegis network's leading expert Nigel Morris.
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1 Lesons
19 minutes
On-Demand
Free-Video
Web Summit

Less Talk, More Action - How Brands Can Build a More Inclusive Future

0 rewiews
Explore strategies for brands to deliver on diversity and inclusion promises, driving growth through purposeful marketing even in challenging economic times.
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1 Lesons
19 minutes
On-Demand
Free-Video
Web Summit

How to Be Sustainable and Authentic

0 rewiews
Discover strategies for brands to authentically improve sustainability efforts, meeting consumer and employee demands while avoiding greenwashing pitfalls.
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1 Lesons
18 minutes
On-Demand
Free-Video
Web Summit

How to Keep Growth Alive with Creator and Influencer Partnerships

0 rewiews
Explore how brands are shifting to influencer partnerships for growth, featuring insights from industry leaders on adapting to evolving markets and delivering ROI.
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1 Lesons
23 minutes
On-Demand
Free-Video
Collision Conference

The Voice of the Fan

0 rewiews
Explore how Sqor Sports helps athletes manage their brand and benefit from online engagement, featuring insights from industry experts.
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1 Lesons
19 minutes
On-Demand
Free-Video
NDC Conferences

User Experience for Professionals

0 rewiews
Learn to create outstanding user experiences for B2B and professional environments, focusing on key differences from consumer UX and strategies to boost professional UX with real-world examples.
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1 Lesons
59 minutes
On-Demand
Free-Video
Kevin Stratvert

10 Essential CapCut Video Editing Tips and Techniques

0 rewiews
Master 10 essential CapCut editing techniques, from placing text behind subjects to creating AI news reporters, optimizing performance, and enhancing your video production workflow with professional effects and time-saving features.
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13 Lesons
19 minutes
On-Demand
Free-Video
Linux Foundation

What's in a Name? The Highs and Lows of OSS Trademark Policy Development

0 rewiews
Explore the challenges and complexities of developing trademark policies for open source projects, focusing on the Rust Foundation's experience and offering insights for effective policy creation.
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1 Lesons
46 minutes
On-Demand
Free-Video