Explore a comprehensive lecture by Dr. Ivar Jacobson, a pioneer in software engineering, as he reflects on 50 years of the discipline and proposes a new approach to address current challenges. Delve into the history of software development methods, understand the need for change in the industry, and discover Essence - a revolutionary framework aimed at increasing competency and standardizing software engineering practices. Learn about the technical and human aspects of Essence, including its language, kernel, and alpha states. Gain insights into practical applications of Essence in both industry and academia, and understand how it can empower key personnel, focus on teams and executives, and improve software development education. This thought-provoking talk, moderated by Professor Pekka Abrahamsson, offers valuable perspectives on the future of software engineering and its potential to transform the field.