Explore the challenges and opportunities in modern web development through this insightful conference talk from performance.now() 2023. Delve into the unexpected consequences of JavaScript frameworks and Single Page Applications over the past decade, examining their impact on performance, robustness, and productivity. Discover why simple marketing and ecommerce sites are becoming heavier and slower, why features fail in unexpected ways, and why even well-equipped teams struggle to ship effectively. Learn about the potential for creating exceptional user experiences by simplifying web architecture, leveraging new and upcoming Web Platform APIs, and returning to the fundamentals of building fast, maintainable, and user-friendly front-ends. Gain valuable insights from Ryan Townsend's expertise and explore accompanying resources, including presentation slides and additional information about the speaker and conference.