Explore the principles and applications of fluorescence spectroscopy in this comprehensive 51-minute webinar presented by Aasmund Rinnan. Delve into the electromagnetic spectrum, molecular spectroscopy, and the fundamental principles of fluorescence. Learn about fluorophores, factors affecting fluorescence signals, and various measurement techniques including polarization and time-decay. Discover the advantages and limitations of this highly sensitive method capable of measuring compounds at ppb levels. Examine practical examples such as tryptophan fluorescence and the effects of environment, concentration, and quenching on fluorescence signals. Gain insights into advanced topics like the Second Order Advantage and the comparison between PLS and PARAFAC methods. Understand the applications of fluorescence spectroscopy in analyzing proteins and salt solutions, equipping yourself with valuable knowledge for research and analytical purposes.