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1
Intro
2
Introducing my grandmothers
3
Why start small and build
4
Pitch and launch
5
Main Street Main Street
6
Everything Bagel and Ice Cream
7
Maintaining Quality
8
Grants
9
Millennials
10
Traditional Businesses
11
Next Phase
12
Audience Questions
13
BCorp Status
14
Favorite Ice Cream Company
15
American History
16
The Soda Fountain
17
Online Alice
18
Cookbook Inspiration
19
Questions
20
Final Thoughts
Description:
Explore the entrepreneurial journey of Jeni Britton Bauer, an art student turned world-famous ice cream entrepreneur, in this 43-minute talk from The Aspen Institute. Discover how Britton Bauer followed her creative instincts and taste buds, dropping out of college to pursue her dreams. Learn about the role of entrepreneurs in the growth economy and the conditions necessary for launching successful innovations. Gain insights into starting small, pitching and launching a business, maintaining quality, and navigating traditional business models. Delve into topics such as grants, millennials, B Corp status, and the history of American ice cream culture. Hear about Britton Bauer's inspirations, including her grandmothers, cookbook influences, and the revival of the soda fountain tradition. Listen to audience questions and Britton Bauer's final thoughts on entrepreneurship and innovation in the food industry.

A Bold New Flavor of Entrepreneurship - Jeni Britton Bauer's Ice Cream Journey

The Aspen Institute
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