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Study mode:
on
1
Introduction
2
Important terminology
3
Setting up Google Tag Manager
4
Install Google Tag Manager on WordPress
5
Install Google Tag Manager on Squarespace
6
Adding a Google Analytics 4 GA4
7
Adding a Google Ads remarketing tag
8
Adding a Google Optimize tag
9
Adding a Facebook Meta pixel
10
Preview and testing
11
Recommended workflow for Google Tag Manager
12
Migrating to Google Tag Manager
13
Publishing the container
14
Setting up a Google Ads conversion tag
15
Creating a Google Analytics 4 GA4 conversion event
16
Capturing ecommerce details from WooCommerce
17
Using ecommerce values with Google Ads conversion tags
18
Tracking clicks using Google Tag Manager
19
Tracking buttons using Google Tag Manager
20
Tracking forms using Google Tag Manager
21
Consent mode in Google Tag Manager
22
Adding a cookie banner to Google Tag Manager
23
Conclusion
Description:
Learn how to effectively manage website tags in this comprehensive Google Tag Manager tutorial for beginners. Master essential terminology, configure various tags including Google Analytics 4, Google Ads remarketing, Facebook pixel, and Google Optimize. Follow step-by-step instructions for installation on WordPress and Squarespace, preview and test implementations, and establish an efficient workflow. Explore advanced topics such as ecommerce tracking, click and form tracking, and implementing consent mode. Gain practical skills to streamline your website's tracking and marketing efforts through hands-on demonstrations and expert guidance.

Google Tag Manager Tutorial for Beginners

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