Explore the intriguing world of human decision-making in this thought-provoking TEDx Talk by Steve Quayle at TEDxDoncaster. Delve into the perplexing question of why people often make choices that contradict their better judgment. Through a blend of psychological insights and real-world examples, uncover the complex interplay of motivations, biases, and societal pressures influencing our decisions. Learn about the four levels of awareness and how money belief systems shape our behavior. Gain valuable perspectives from Quayle's extensive experience in direct sales and collaboration with leading personal development experts. Discover practical strategies to confront unconscious influences, overcome societal pressures, and unlock your true potential for personal growth and peak performance.