Learn how to establish an Application Security (AppSec) program from the ground up in this 22-minute conference talk recorded for Bsides Chicago. Explore key aspects such as the importance of AppSec, challenges faced, resource management, and developer relationships. Discover strategies for creating an application inventory, prioritizing resources, and implementing enforcement points. Gain insights into effective tools, developing application security policies, and training developers. Understand the developer's perspective and learn to trust your tools while building a robust AppSec program.