How do you balance customer priorities across each side?
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How do you keep growing both sides?
Description:
Explore insights from five leading digital health founders on building multi-sided networks in healthcare. Learn strategies for connecting fragmented healthcare systems, including which side to start with, winning over early users, pricing initial products, focusing on key metrics, activating additional sides, finding product-market fit, balancing customer priorities, and sustaining growth. Gain valuable knowledge from executives at GoodRx, Headway, Incredible Health, Komodo, and Owkin as they discuss creative and efficient ways to bring technological innovations to patients, providers, payors, pharma/biotechs, and pharmacies in this 39-minute talk hosted by a16z.
Two-Sided Networks in Healthcare - A Founder's Playbook