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1
Intro
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American Geophysical Union
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AGU's Sharing Science Program
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AGU Science Policy & Government Relations
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HOW STORYTELLING AFFECTS THE BRAIN
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What kind of story?
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Why Storytelling Matters for Advocacy
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Advocacy Storytelling Hierarchy
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Standard Story Elements
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What Makes a Story Good?
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Qualities of an Effective Story to Policymakers
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Resources to Help You Create Messages
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Do the Research Upfront
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Storytelling for Advocacy Tips
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The Mother of Environmental Justice
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The Advocacy Journey
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"Water, Wind & Fire" tour
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Craft Your Story
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Policy opportunities
20
Request a workshop for your institution
Description:
Discover how to effectively communicate scientific findings to policymakers through the art of storytelling in this engaging webinar. Learn to craft compelling narratives that capture legislators' attention amidst their busy schedules, making science a top priority. Explore the impact of storytelling on the brain, understand the key elements of an effective advocacy story, and gain insights into the storytelling hierarchy for policy influence. Delve into practical tips for creating impactful messages, conducting thorough research, and identifying policy opportunities. Examine real-world examples, including the "Mother of Environmental Justice" and the "Water, Wind & Fire" tour, to inspire your own advocacy journey. By the end of this hour-long session, acquire valuable skills to create powerful stories that resonate with policymakers and advance scientific priorities in the legislative arena.

Storytelling for Policymakers

AGU
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