Discover the story of legal innovation in a small Japanese port town through this TEDx talk. Explore how the "Beauty Ordinance" emerged from the passionate efforts of predecessors and learn about its aftermath from a dedicated town hall employee. Gain insights into urban planning, design codes that prioritize everyday scenery, and various public-private partnership initiatives. Delve into topics such as regional revitalization, migration promotion, satellite office attraction, sharing economy, vacant house utilization, and DIY park renovation. Understand the speaker's journey from being captivated by the town's way of life to becoming a resident and civil servant, all while pursuing the idea of "creating the future from the local level." Experience the charm of port town living and the ongoing exploration of innovative local governance.