Explore generational perspectives on Lake Balaton in this TEDxBalaton talk by Dr. Ádám Guld, a university associate professor, media researcher, and communication expert. Discover how different age groups construct memories and experiences related to Hungary's largest lake. Delve into the Z generation's views on the "Hungarian sea" and what makes Balaton appealing to the digital generation. Examine the expectations and goals of young people visiting the lake today. Gain insights into how Balaton's image and significance evolve across generations in this thought-provoking 14-minute presentation.