Learn how to create effective TikTok Lead Ads in this 23-minute tutorial using a real-world example. Discover the process of setting up a TikTok Lead Generation Campaign, including selecting appropriate interest targeting, designing an Instant Form for lead collection, and analyzing campaign data. Gain insights on optimizing campaigns to acquire high-quality leads at lower costs. Explore tips and tricks for increasing form completion rates and reducing lead capture friction. Follow along as the instructor demonstrates these techniques using an actual company and service, providing tangible results of TikTok advertising strategies.