Learn how to create a custom eCommerce store in Shopify without relying on pre-made themes. Explore the capabilities of GemPages, a powerful page editor, to design unique and creative online storefronts. Follow step-by-step instructions on designing multiple sections, incorporating animations, and adding product displays. Discover how to overcome the limitations of traditional Shopify themes and unleash your creativity in building a distinctive online presence. Gain insights into useful tools and resources for optimizing your Shopify store, including options for customization, shipping, subscriptions, and marketing.