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Discover smart strategies for building a successful motion design business in this insightful video interview with Hayley Akins, founder of MotionHatch. Explore crucial topics for motion designers and animators, including finding clients, pricing work, and navigating the business side of the industry. Learn about the impact of COVID-19 on motion design, the importance of niching down, and building repeatable processes. Gain valuable insights on standing out from the crowd, leveraging social media algorithms, and implementing effective marketing strategies. Delve into economic trends, pricing considerations, and overcoming challenges faced by talented motion designers. Uncover tips for self-promotion, utilizing traditional networking methods, and maintaining client relationships. Explore the benefits of delegating tasks, hiring help, and selecting the right clients for long-term success in the motion design industry.
Mastering the Business of Motion Design - Strategies for Success