Discover strategies for accelerating internal platform adoption in this 20-minute conference talk from PlatformCon 2023. Explore key principles and techniques to enhance user engagement, including understanding user needs, focusing on user experience, creating delightful documentation and onboarding processes, providing reliable support, leveraging internal marketing, and implementing dedicated modernization squads. Gain insights from two real-world case studies featuring Slack and REA Group, where these approaches were successfully applied. Learn how to measure platform success through adoption rates and implement practical methods to ensure your internal platform thrives within your organization.