Discover how a small startup transitioned from quarterly to weekly releases in this 26-minute conference talk from Conf42 DevOps 2024. Explore the journey of becoming a DORA elite performer, understanding DORA metrics, and implementing DevOps practices to guide actions. Learn about the challenges faced during retros and the importance of culture and change management. Gain insights into concrete steps categorized by difficulty levels, from easy technical changes to hard organizational shifts. Delve into topics such as measuring performance, overcoming common obstacles, and managing the emotional aspects of organizational change. Walk away with practical strategies to improve release frequency and overall development processes in a startup environment.