Explore a 15-minute technical overview examining the integration of Generative AI within Salesforce's commercial ecosystem, specifically focusing on Einstein GPT implementation and its business process applications. Gain insights into the current state of AI integration in business workflows, understanding how Einstein Studio enables custom AI model deployment within Salesforce environments. Learn about the practical applications and capabilities of Einstein GPT in customer relationship management, supported by official Salesforce development resources and implementation guidelines. Delve into the technical aspects of bringing external AI models into the Salesforce platform and discover how these integrations enhance business process automation and customer engagement strategies.