Learn effective strategies for personal branding to land your dream job in this comprehensive conference talk. Explore the concept of the long tail in job searching, craft compelling resumes and cover letters, optimize your online profiles, leverage social networking for career advancement, and discover the importance of volunteer work and leadership experiences. Gain valuable insights from Steve Jones, Editor of SQLServerCentral.com, on how to stand out in a competitive job market and create a modern, impactful resume that showcases your unique skills and experiences.